Live
Festival crowd at night
AGAVE LIVE · Festivals & concerts

Turn every break in the action into your next sponsorship moment.

AGAVE Live is a brand-safe, second-screen prize game your fans play from their seat. Between innings, at halftime, in pre-roll, on the big screen. Engagement, opt-ins, and a new line of sponsorship inventory.

60%+ in-venue engagement<45s avg session100% brand-safe
Trusted by teams, venues and brands
Live Nation
Utah Jazz
BYU Cougars
Fargo-Moorhead RedHawks
Lake Country DockHounds
Vivint
Live Nation
Utah Jazz
BYU Cougars
Fargo-Moorhead RedHawks
Lake Country DockHounds
Vivint
Use cases

One game, three rooms to fill.

AGAVE Live plugs into whatever break already exists in your event. Pick the room.

Sports
+62%concourse dwell vs control nights

Own the moments your scoreboard can't fill.

Between innings, halftime, TV timeouts. Fans are locked in and looking at their phone anyway, so give them a reason to engage with your sponsor instead of doomscrolling.

  • Co-branded prize giveaways during in-game breaks
  • Capture first-party opt-ins for the team CRM
  • Sponsor-tiered prize inventory (jerseys, suite upgrades, concessions)
Plan a sports pilot
How it works

Three steps from broadcast break to live activation.

01

Launch the experience

Co-branded game launches via QR or right on the big screen. Zero install, zero friction. Your team owns the surface.

02

Fans play in seat

30 to 60 second rounds, real prizes, no gambling mechanics. Built to slot inside an inning break, halftime, or pre-roll.

03

You get the data

Plays, opt-ins, dwell time, sponsor surfaces. Pipe it straight into your CRM with first-party opt-in built in.

By the numbers

Built for engagement, not eyeball math.

60%+

In-venue engagement during break moments

<45s

Average round, fits inside any timeout window

100%

Brand-safe, no gambling or wager mechanics

For sponsors & rights holders

A new line of sponsorship inventory.

Stop selling the same scoreboard takeover for the fifth season in a row. AGAVE Live opens up the second-screen surface as a category-exclusive moment, with measurable engagement and direct opt-ins.

Run a single sponsor per event, tier prize inventory by partner, and surface co-marketing across socials without renegotiating your existing rights deals.

Sponsor an event
  • Branded prize tiers, category-exclusive per event
  • Logo placement and bumpers on the game screen
  • Co-marketing on team and chain social channels
Live demo

Play it for yourself,
right from this page.

This is the same game your fans play between innings or before the trailers start. Tap as fast as you can, beat the bar, and a real prize unlocks. No accounts, no install, no friction. Co-brand it with your team or theater chain, slot it into your sponsor inventory, and watch the engagement numbers move.

  • QR or on-screen launch
  • Co-branded prize tiers
  • First-party opt-ins
  • Real-time dashboard
Partner inquiry

Run AGAVE Live at your next event.

Tell us about the team, venue, or event. We will reply within one business day with a custom pilot scope, prize plan, and sponsor approach.

  • Pilot scoped to your season schedule
  • Co-branded build, your team identity
  • Sponsor-tiered prize plan with measurable ROI
  • Dedicated onsite producer for your first event

We will only use your details to coordinate your AGAVE Live pilot. No spam, no sharing.